Ways to Work With Us

However you need us, we make people want to be there.

From influencer marketing and UGC to campaign strategy and destination storytelling, we'll build the right partnership for your goals.

Content & Marketing Services

01

Creator & Influencer Campaigns

Best for: brands looking to reach engaged travellers through the Smiths in Spain audience.

Content is created and published across the Smiths in Spain social channels, giving your brand authentic exposure through a community that already knows and trusts us.

Instagram ReelsTikTok videosInstagram StoriesCross-platform campaignsPhotographyCaptionsCreative strategyPublishingAnalytics reportingOptional usage licensingOptional paid advertising rights

02

UGC & Paid Social Content

Best for: travel brands, tourism boards and hospitality businesses that need high-performing content for their own channels.

We create authentic, social-first content that feels native to Instagram and TikTok, ready for organic posting, paid advertising or website use without being published on Smiths in Spain channels.

UGC videosOrganic social contentPaid advertising creativePhotographyVoiceoversOn-camera contentRaw footageContent bundlesMultiple hooksMultiple editsPlatform-specific versions

03

Campaign Strategy & Storytelling

Best for: teams that already create content but need stronger ideas, messaging and creative direction.

Available as a standalone service with no filming required.

Campaign conceptsCreative workshopsMessagingStorytelling frameworksHooksScriptsShot listsCreative briefsContent calendarsLaunch strategyAudience positioningCreative directionCampaign planning
Travel Industry Campaigns

Every campaign is different, but these are the industries we know best.

04

Destination Campaigns

Best for: tourism boards, cities, regions and destination marketing organisations.

Helping destinations inspire more visitors through authentic English-language storytelling.

Creator campaignsUGCPhotographyMulti-day productionsDestination storytellingCampaign strategyContent librariesFamily travel contentFood and cultural storytellingReportingLicensing

05

Experience Campaigns

Best for: museums, attractions, tours, festivals, wineries, cultural experiences and outdoor adventures.

Helping individual experiences become the reason someone books a trip.

Creator campaignsUGCPhotographyPromotional videosCampaign conceptsPaid social creativeSocial media strategyOn-location storytelling

06

Hospitality Campaigns

Best for: hotels, resorts, restaurants, wineries, boutique accommodation and hospitality groups.

Capturing what it truly feels like to stay, dine or unwind with your brand.

Property storytellingRoom toursFood & beverage contentCreator campaignsUGCPhotographyPaid advertising creativeSeasonal campaignsContent libraries
Ongoing Partnerships

07

Monthly Creative Partner

Your external travel creative team.

Perfect for brands and agencies looking for consistent creative support instead of one-off campaigns. We'll get to know your business, understand your audience and continually create content and campaigns that build on previous successes.

Monthly strategyContent productionCampaign planningCreative consultingQuarterly campaign developmentPriority schedulingPerformance reportingCreative testingContent planningFlexible production support

Not sure what you need?

Every project is different, and many combine multiple services. If you're unsure which partnership is right for you, we'd love to help.

What working with us looks like

A clear path from first call to published campaign

1

Discovery

Goals, audience, timeline

2

Proposal & Contract

Scope, deliverables, licensing

3

Creative Strategy

Concepts, hooks, structure

4

Pre-Production

Locations, permits, planning

5

Filming

On location, on schedule

6

Editing

Cuts, sound, color

7

Client Review

Organized, timely feedback

8

Delivery or Publishing

Assets or live posting

9

Campaign Reporting

Results, learnings, next steps

Before you write

How we work

We only take on paid collaborations, with content and usage rights agreed on up front. We don’t accept gifted or product-only offers or participate in affiliate or referral programs.

Want to reach people moving to Spain? Ask us about Mr. Amigo, our Move to Spain membership and app. We handle those partnerships separately from our brand campaigns.

San Fermin campaign for Extraordinary Balconies
Clarete Wine Battle, San Asensio
Vibes Andalucia campaign
Remitly campaign

Tell us about your story.

Whether you're a tourism board, an experience, a hospitality business or a travel brand. We'd love to hear what you're building.